The World No.1 announced the news and unveiled an eye-catching photo spread. By Chris Oddo | @TheFanChild | Monday April 15, 2024
Iga Swiatek has padded her endorsement portfolio with a legendary brand. The Polish World No.1 inked a deal to become the first Polish brand ambassador for Lancôme.
“I just became the first Polish ambassador of Lancôme and first athlete among its brand ambassadors like Zendaya or Julia Roberts…” Swiatek posted on her X account. “This is huge for me and I’m looking forward to this journey. Stay tuned for more!”
💄 I just became the first Polish ambassador of Lancôme and first athlete among its brand ambassadors like Zendaya or Julia Roberts… This is huge for me and I’m looking forward to this journey. Stay tuned for more! #IGAxLancome #partnership pic.twitter.com/lZAEKk8za0
— Iga Świątek (@iga_swiatek) April 15, 2024
The World No.1, who is currently in Stuttgart getting ready to take her place in the Porsche Tennis Grand Prix, said she was first introduced to the French brand as a teenager.
“As a teenager I got an Idôle perfume by Lancôme as a gift,” She wrote on Instagram. “I liked it a lot and since then I have had some good feelings about the brand.
“I haven’t even thought that I will be announcing my cooperation with a beauty brand like this a couple of years later… I’m glad that thanks to this partnership I will be able to celebrate my femininity because as a tennis player, wearing mainly sports clothes, I don’t have a lot of opportunities to do so. With Lancôme, we’re going to develop a CSR project in Poland that will support women in the job market, too.”